The American Association of entertainment software Ipsos interviewed more than 4 thousand Americans to make a psychological portrait of the gamer. Approximately sixty-five percent of adults or more than 164 million U.S. citizens play video games. Last year $35.8 billion was spent exclusively on the purchase of game content, excluding devices and accessories. About 46% of all players are women, and their preferences are much more diverse and depend on the age category. Women between the ages of 18 and 34 play in: like Candy Crush, Assassin’s Creed and Tomb Raider. Gamers were more inclined to travel than ordinary Americans.